Table Discussions: Product Market Fit: The "Evidence" Imperative

With the ESSER fiscal cliff in the rearview mirror, districts are auditing every line item. If you cannot provide a direct line between your product and improved student outcomes, you don't have long-term district customer.

• [LEADERSHIP] Funding & Prioritizing Independent Research 
• [SALES] Moving from "Feature-Benefit" to "Outcome-Based" Sales
• [MARKETING] Turning Academic Research Into Digestible Marketing Messaging
• [PARTNERSHIPS] Co-Branded Research & Validations
• [PRODUCT DEVELOPMENT] Connecting Product Usage to Student Achievement